By design, Brave Search Ads are:
- Clearly marked
- Consistent with Brave's commitment to ethical and transparent advertising practices
Clicking a Brave Search ad is a fully private experience (unlike the ads on search engines like Google and Bing).
Currently the Brave Search ads program is in beta. Brave users who have opted into Brave Rewards will not see Search Ads, since these new ad units are not yet eligible for BAT earnings.
Don't want to see ads at all? Brave also offers a Premium search experience. Premium users can enjoy a completely ad-free Search experience. They'll also be directly supporting Brave's mission for Web privacy and independence.